COMPARISON

Rippit vs. Glean for Conversation Analysis and Agents (2026): Differences, Pricing, and When to Use Both

Short answer: Glean helps employees find and summarize information across company knowledge: docs, Slack, tickets and calls.[1]

Rippit is built for one job: analyzing and acting on every customer conversation at scale.[2] It reads every conversation, turns what it finds into structured data you can count and trend,[3] and runs AI agents that monitor, analyze and act on that data.[2]

Glean answers "where's the doc?" Rippit answers "how many customers, why, and is it getting worse?" Many teams use both. Rippit is self-serve with a free plan.[4] Glean pricing is by demo.[5] Where Glean and Rippit overlap is in GTM and Customer Experience analysis and Agents.

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By Lauren Alexander · Updated September 28, 2026

Rippit vs. Glean at a glance

CRITERIAGleanRippit
What is it?Enterprise AI search, assistant and agent platform ("Work AI")[1]AI conversation analytics and agents for every team[2]
Core jobSearch and answer across work knowledge: documents, chat, tickets, calls and people[6]Analyze every customer conversation and turn it into structured, countable data[3]
Starting pointYour company's knowledge across 100+ connected tools[1]The conversations you already have: tickets, calls and chats,[7] plus the survey data tied to them
Best fitEvery employee who needs a document, answer or expert, and IT teams rolling out AI across the companyLarge-scale analysis and agents across every conversation your company has, with one dataset serving product feedback, revenue, CX and support operations, customer success and churn risk, and AI agent monitoring[8][9]
Question type"Where's our refund policy?" "How did we resolve a case like this?""How many customers hit this issue, why, and is it getting worse?"
OutputAnswers, summaries and drafted content, with citations to source documents[10]Structured fields on every conversation, plus the counts and trends built from them[11]
Conversation analysisIndexes Zendesk[12] and Intercom tickets[13] and Gong call transcripts[14] so employees can search them and ask questionsThe core product. AI analyzes every conversation, with nothing sampled[2]
How teams use the dataIdentify revenue opportunities pre and post sales, product feedback, and employee feedback[15]Describe the insight you want, and Rippit adds it as a field across every conversation (root cause, churn risk, resolution).[11] Reuse it in dashboards, reports and agents
CustomizationAgent builder for reasoning-based agents and workflows grounded in company context[16]AI tags every conversation across 10+ dimensions, such as intent, root cause, churn signal and resolution[11]
What gets scanned, analyzed and acted onRetrieves the most relevant results for each question.[17] A Company Search step returns about 10 results by default[17]100% of conversations in scope, with nothing sampled[4][2]
How it handles large datasetsIndexes company content into a knowledge graph of people, content and activity[6] and retrieves the most relevant results for each question.[17] Uploaded spreadsheets are analyzed with code in a sandbox; indexed files use retrieval[18]Stores every conversation as structured, queryable data[3] that agents and people can enrich and aggregate across the full dataset
TraceabilityAnswers cite the source documents they draw on[10]Every result is a field on a specific conversation,[3] and each analysis step is documented, so any answer can be audited
RepeatabilityAgents can run in the background on a schedule, such as daily or weekly, once admins enable it,[19] or be triggered from key events[16]Turn any analysis or action into a repeatable Agent App that runs itself[2]
SetupAdmins connect each data source.[12] Permissions from each source apply at query time[12]Self-serve. Connect Zendesk, Intercom, Gong and Granola in one click[7] and go live in minutes[2]
Works with ClaudeRemote MCP server connects Claude and other hosts to Glean search, chat and documents[20]MCP Server so Claude, Codex, Cursor, and more can query your conversation data directly
Using bothKeep Glean for finding knowledge and answers across the companyAdd Rippit for the metrics: how often each issue happens, why, and the trend
Public pricingPricing by demo[5]Free (includes $100 in AI credits); Starter $185/mo; Growth $495/mo; custom Enterprise[4]
Best starting question"What do we already know about this, and where is it?""What's actually driving our CSAT, including for customers who never answer a survey?"
Pricing checked September 28, 2026.
01 · THE DIFFERENCE

What's the difference between Rippit and Glean?

Glean retrieves the right information and is optimized for search. Rippit measures what's happening across every customer conversation and is optimized for conversation data analytics.

Glean is enterprise AI search with an assistant and agents on top.[1] It builds a knowledge graph of your company's people, content and activity, so each employee gets permission-aware, personalized results[6] and cited answers from 100+ tools.[10] It works well when someone needs a document, a policy, a past decision or an expert.

Rippit is AI conversation analytics and agents, built for scale.[2] It analyzes every sales, support, success and chatbot conversation[2] and turns what it finds (intent, root cause, sentiment, churn signal, resolution) into fields you can filter, combine, trend and build on.[11] Agents then monitor those fields, analyze them and act on what they find.[2] Product, CX, CS and leadership all work from the same data.

Take a spike in refund complaints. In Glean, a support agent asks "how do we handle partial refunds?" and gets a cited answer pulled from a few sources. In Rippit, a support leader sees how many refund contacts came in this month, whether that's rising, which policy change is driving them, and which customers are at risk. The first is an answer. The second is a number you can put in front of a product team.

IN GLEAN · A SUPPORT AGENT ASKS
An answer
"How do we handle partial refunds?"

Partial refunds are allowed within 30 days for damaged or missing items. Issue them from the order page and note the reason on the ticket.

Refund policyResolved ticketTeam threadHelp center article
IN RIPPIT · A SUPPORT LEADER ASKS
Every conversation, counted
"Why are refund contacts rising this month?"
R
Rippit analyzed 1,284 refund conversations across tickets, chats and calls.
Refund contacts
1,284
this month
Trend
+38%
vs. last month
Top driver
Policy change
partial-refund rules, 41% of contacts
Customers at risk
62
with a churn signal
Evidence from the conversations
Ticket #48321
“The new partial-refund rule doesn't match what I was told at checkout.”
Root cause: policy change
Chat #20917
“If this isn't fixed I'm moving our account.”
Churn signal
Illustrative example; numbers are not real data.
02 · USE BOTH

Can you use Rippit and Glean together?

Yes. They do different jobs, so they don't overlap much. Keep Glean for search, answers and agents across company knowledge.[1] Add Rippit to turn customer conversations into metrics you can track.[3]

In Rippit's review of 2,345 of its own sales conversations from 2025–2026, prospects who already used Glean described it as their company-wide search and assistant layer.[22] They came to Rippit for something search doesn't give them: counts and trends across every ticket, and a clear view of what's changing.[22]

Using both closes three common gaps:

  • Search for real-time human interaction. Leaders need patterns and analysis. A search returns the most relevant tickets for a question.[17] Rippit does the mass-scale enrichment: it analyzes every conversation in scope[2] and stores each judgment as a field on that conversation,[11] so you see how often an issue happens and whether it's growing.
  • New questions need history. In Rippit, a new category applies to past conversations in one run,[11] so the trend line starts with your full history rather than the day you thought to ask. Rippit also runs the deep dives: ad hoc analysis on up to 10,000 conversations at a time, for questions no existing field answers yet.[3]
  • Connect Rippit Agents to Glean via MCP. Some Rippit Agents benefit from calling the Glean MCP for additional internal knowledge to improve analysis and action.
03 · METHOD

Doesn't Glean already analyze support tickets?

Glean indexes support conversations, and it's strong at finding them. Its connectors cover Zendesk tickets and comments,[12] Intercom conversations and tickets,[13] and Gong calls and transcripts.[14] Glean's support solution also positions it to "uncover common customer frustrations and the root causes behind recurring questions."[15]

The difference is method. Glean's search and agents retrieve the most relevant results for each question, then summarize them.[17] A Company Search step retrieves about 10 results by default, and teams can raise that number.[17] For analytical questions across indexed files, Glean's docs state that it "uses text-based retrieval and synthesis (RAG), not code execution," and doesn't support numerical aggregation across multiple indexed files.[18]

That's the right design for finding an answer. A reliable rate needs something else. "What share of this month's tickets involved a billing error?" requires every ticket classified the same way, then counted. That's what Rippit does.

04 · SCALE

How does Rippit analyze every conversation?

Search returns the most relevant results. Rippit reads every one: 1,000 conversations or 1,000,000.[2]

Rippit runs an AI engine built to label conversations in bulk: AI enriches every conversation[2] and stores the results as structured, queryable data,[3] so analysis and agents can work across all of it. Reading everything, not just the top search results, doesn't have to be expensive. In Rippit's own coverage benchmark, it read all 1,000 transcripts in full for about six cents, the same full read that cost about $61 per question with a map-reduce approach.[27] Questions then run on those stored fields across the full dataset, instead of rereading transcripts each time, so asking the same question again returns the same answer.[27] For open-ended questions no existing field answers, Rippit also runs ad hoc deep dives[3] on up to 10,000 conversations at a time, and what they find can feed new analysis and agents.

That changes three things:

1,000 conversations or 1,000,000. Rippit reads every one.
Counts are complete
"What share of refund contacts went unresolved?" is computed across every refund contact in scope, not a sample.[4]
New questions reach the past
Describe a new field in plain English, and Rippit applies it to past conversations in a single run.[11]
Every number is checkable
Each result is a field on a specific conversation, so you can open the conversations behind any count.[3]
05 · AI ASSISTANTS

Do Glean and Rippit have an MCP server?

Yes, both do. Glean's remote MCP server connects Claude and other hosts to your company's Glean knowledge, with each person's own permissions.[20] Rippit supports MCP, so Claude can query your conversation data directly.[21]

In Claude, you can turn on several connectors for the same conversation.[23] A team can pull the refund policy from Glean and the refund-complaint trend from Rippit without switching tools.

Scale is why the analysis layer matters. A general-purpose assistant can only hold a limited amount of text in its context window at one time,[24] so it can't read thousands of tickets in one pass. Rippit runs the analysis across every conversation and gives Claude the results, so every number traces back to specific conversations.

06 · PRICING

How much do Rippit and Glean cost?

Rippit publishes its pricing, and paid plans bill AI credits at cost.[4] Glean doesn't publish its prices; buyers request a demo.[5]

RIPPIT
Published plans
  • Free: 100 Agent Runs/month, $100 in AI credits included[4]
  • Starter: $185/month, 300 Agent Runs[4]
  • Growth: $495/month, 1,000 Agent Runs[4]
  • Enterprise: custom pricing, including SSO, advanced integrations and a dedicated AI Agent Specialist[4]
SIZE RIPPIT BY
Conversation volume you want analyzed
GLEAN
Pricing by demo

Glean doesn't publish prices on its website. Buyers request a demo.[5] Because the products do different jobs, compare each against its own use case: Glean against the number of employees who need search and AI assistance, Rippit against the conversation volume you want analyzed.

SIZE GLEAN BY
Employees who need search and AI assistance
07 · CUSTOMERS

What do teams use Rippit for?

  • Checkr broke dissatisfaction down into specific "atomic problems." One billing cluster showed 47% predicted CSAT and a 58% unresolved rate, which the team took to its Chief Product Officer. When the CEO asked a late-night question, the team had a report by morning.[25]
  • Brex replaced manual QA sampling with AI review of 100% of conversations and found churn risk in 3% of them. It uses custom AI classifiers for onboarding friction, product gaps and competitor mentions.[9]
  • Klaviyo went from reviewing fewer than 2% of its 600,000+ annual support incidents to analyzing 2.5 million conversations that had never been looked at. It analyzed a full month of product-launch conversations in two hours and reports a productivity gain of about 40% in under 12 months.[8]

When should you choose Glean, Rippit, or both?

CHOOSE
Glean

You want every employee to find documents, answers and experts across company tools, and to build agents on that knowledge.

CHOOSE
Rippit

Your most important customer signal is in customer conversations, and you need counts, rates and trends rather than search results.

CHOOSE
Both

Glean already answers your team's questions, and your leaders still can't say how many customers hit a problem, why, or whether it's getting worse.

Frequently asked questions

Is Rippit a Glean alternative?+

No. Glean is company-wide search and AI assistance.[1] Rippit is conversation analytics.[2] Most teams that need both use both.

Does Glean connect to Zendesk and Intercom?+

Yes. Glean indexes Zendesk tickets and knowledge base articles,[12] and Intercom conversations, tickets and Help Center articles.[13]

Can Glean tell me what percentage of tickets mention an issue?+

Glean retrieves the most relevant results for a question and summarizes them.[17] Rippit classifies every conversation, so percentages and trends come from the full dataset.[2]

Does Rippit analyze 100% of conversations?+

Yes, every conversation in the scope you choose, with nothing sampled.[2]

Is Rippit cheaper than Glean?+

Rippit has a free plan and paid plans from $185/month.[4] Glean pricing is by demo,[5] so ask for a quote on the scope you need.

Do I need keyword rules to use Rippit?+

No. AI classifies conversations across 10+ dimensions, and new categories apply to past conversations in one run.[11]

Can I use Rippit and Glean in Claude at the same time?+

Yes. Both support MCP,[20][21] and Claude lets you turn on several connectors in one conversation.[23]

Can I trace a number back to the conversations behind it?+

Yes. In Rippit, every result is a field on a specific conversation,[3] so you can audit any answer by opening the conversations and fields behind it.

Is Rippit the same company as MaestroQA?+

Yes. MaestroQA is now Rippit: same founders, with a rebuilt AI-first platform. The company moved from maestroqa.com to rippit.com, and existing customer data, rubrics and integrations carried over.[26] Some Rippit help center articles still appear under the MaestroQA name and domain.

Sources

Rippit was formerly MaestroQA. Some sources below are hosted on the MaestroQA help center (help.maestroqa.com).[26]

  1. Glean, homepage: https://www.glean.com/
  2. Rippit, homepage: https://www.rippit.com/
  3. Rippit, How It Works: https://www.rippit.com/how-it-works
  4. Rippit, Pricing: https://www.rippit.com/pricing
  5. Glean, Pricing: https://www.glean.com/pricing
  6. Glean, Search: https://www.glean.com/product/search
  7. Rippit, Integrations: https://www.rippit.com/integrations
  8. Rippit, Klaviyo customer story: https://www.rippit.com/customer-story/klaviyo
  9. Rippit, Brex customer story: https://www.rippit.com/customer-story/brex
  10. Glean, Assistant: https://www.glean.com/product/assistant
  11. Rippit, Conversation Taxonomy playbook: https://www.rippit.com/playbooks/conversation-taxonomy
  12. Glean Docs, Zendesk connector: https://docs.glean.com/connectors/native/zendesk/
  13. Glean Docs, Intercom connector: https://docs.glean.com/connectors/native/intercom/
  14. Glean Docs, Gong connector: https://docs.glean.com/connectors/native/gong/
  15. Glean, AI for Customer Service: https://www.glean.com/solutions/support
  16. Glean, Agents: https://www.glean.com/product/agents
  17. Glean Docs, Company search tool: https://docs.glean.com/tools/glean/company-search
  18. Glean Docs, Data Analysis overview: https://docs.glean.com/administration/assistant/data-analysis/about-data-analysis
  19. Glean Docs, Schedule triggers: https://docs.glean.com/agents/concepts/schedule-triggers
  20. Glean Developers, Remote MCP Server: https://developers.glean.com/guides/mcp/
  21. Rippit, The Complete Guide to Conversation Analytics: https://www.rippit.com/playbooks/the-complete-guide-to-conversation-analytics
  22. Rippit first-party research: AI analysis of 2,345 Rippit sales conversations (2025–2026), run on Rippit's own conversation analytics platform. 9 prospects used or were evaluating Glean.
  23. Claude Help Center, Use connectors to extend Claude's capabilities: https://support.claude.com/en/articles/11176164-use-connectors-to-extend-claude-s-capabilities
  24. Claude Docs, Context windows: https://platform.claude.com/docs/en/build-with-claude/context-windows
  25. Rippit, Checkr customer story: https://www.rippit.com/customer-story/checkr
  26. Rippit, "MaestroQA is now Rippit": https://www.rippit.com/news/maestroqa-is-now-rippit
  27. Rippit, The Coverage Benchmark, Part 8: Rippit: https://www.rippit.com/research/coverage-benchmark-rippit

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