B2BSales agent for account executives

Prospect Agent

An always-on researcher for every active deal.

Prospect Agent watches every open opportunity. It keeps the account mapped with new buying-committee contacts, watches news, hiring and job moves, and reads every call, note and deal channel. When something puts the deal at risk or gives you an edge, the rep gets an updated brief with a next-step email drafted.

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Copy this line into ChatGPT, Claude, Gemini or your coding agent. It takes it from there.

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The problem

Every AE prompts Claude their own way. A sales leader can’t manage that.

70%

of a sales rep’s time goes to non-selling tasks, like admin and meeting prep.

Source: Salesforce State of Sales, 6th edition (2024, 5,500 sales professionals)
How it works

Your next move, ready before you need it

Three steps. It watches each open opportunity, spots what matters, and hands you an updated brief and a drafted email.

Ingest

Every touchpoint on the deal, in one place

Sales + CS calls
CRM
Internal convos
People search
Web research
Anything else
Rippit

Analyze

What changed on the deal, and what’s blocking it

One row per open opportunityAgent adding fields…
OpportunityStageNext step
Granite Peak BankProposalIntro email to the CFO, drafted
Ridgeway LabsDemoRe-engage the VP Ops, drafted
Alder HealthDiscoveryLead with scaling support, drafted
7 deals changed · 7 emails drafted

Act

A brief and a next-step email, ready to send

Prospect briefsSlack or email

7 briefs sent to their AEs, each with what changed and the next step.

Briefs sent
Email draftsInside each brief

7 next-step emails drafted for the AEs, ready to copy, edit and send.

Drafts ready
+ Any connected MCP

Add new contacts to a sequence, or post a weekly summary of what changed across the pipeline to your sales channel.

See MCP connections →
FAQ

Questions

What sources can it use?

Sales and CS calls, meeting notes, Slack deal channels, your CRM through your warehouse, the Ingest API or a CSV, people search and web research, plus any other source you bring in through bulk ingest. See integrations →

Does it run on every opportunity?

Yes. The Agent App reads every open opportunity on each run, so every deal is covered, not just the ones you have time for. You can limit it by stage, size or owner.

What counts as a change?

Anything that puts the deal at risk or gives you an edge: new people on the buying committee, job changes, company news like funding or a reorg, hiring trends, and anything new on calls or in the CRM. You choose which changes trigger a new brief.

Will it email buyers for me?

No. It drafts the next-step email and sends it to you inside the brief, for you to edit and send. Nothing goes to a buyer without you.

Where do the results go?

Briefs and drafts come to you in Slack or email. With your CRM connected through a custom MCP connection, briefs can also be logged on the opportunity. It runs daily by default, and you choose which changes trigger a new brief. See MCP connections →

Spend your week selling, not researching.

Connect your calls, CRM and inbox, and get a brief and a drafted next step for every open deal.

Paste in your AI agent

Copy this line into ChatGPT, Claude, Gemini or your coding agent. It takes it from there.

Set me up with rippit.com
Try Rippit free
or request demo