# Renewal Risk Watch for B2B CSMs and CS Leaders | Rippit

> Catch at-risk renewals months before the renewal call. Renewal Risk Watch is an AI agent for CSMs and CS leaders at B2B companies.

Canonical: https://www.rippit.com/use-cases/renewal-risk-watch-b2b

**B2B**Customer success agent for CSMs, CCOs & VPs of CS

# Renewal Risk Watch

Catch at-risk renewals months before the renewal call.

No more surprise churn. This agent reads every signal on every account in your org, from usage and billing to CRM, conversations and market news, and flags risk the week it shows up. Your CSMs get the reason, the evidence and the next step, so they can run save plays while there's still time.

[Try Rippit free](https://app.rippit.com/signup)

[or request demo](https://www.rippit.com/request-demo)

The problem

## The warning signs show up months early, in five different tools.

52%

**of customer success professionals say their customer data is fragmented across systems.**

Only **5.9%** use predictive insights to decide where to focus.

Source: Customer Success Collective, State of Customer Success 2026, in “The major challenges in customer success in 2026” (September 2026)

How it works

## From every system to a message your CSM can act on

Three steps. It reads every ticket, call and usage record, with no sampling, and every reason links back to its source.

Ingest

### Conversations, usage, billing, CRM and account news, together

**CRM**

**Product usage**

**Billing**

**Support**

**Web research**

**Anything else**

Analyze

### Every renewal’s risk, and why it moved

**One row per account**Agent adding fields…

| Account | Usage | Risk change |
| --- | --- | --- |
| **Enterprise** | WAU −38% | _Low_→ |
| **Mid-market** | Seats −40% | _Med_→ |
| **SMB** | Logins −60% | _Low_→ |

**23 renewals changed risk this week** · $3.1M ARR

Act

### The CSM hears first, with the evidence attached

**Slack · #example-account**

@CSM Risk on this renewal moved Low → High. Usage down 38%, 3 escalations. Next step: book an exec check-in.

Message sent

**Leadership roll-up**Slack or email · CS leaders

**23 renewals** changed risk · **$3.1M ARR**. 9 need an exec sponsor.

Message sent

**\+ Any connected MCP**

Open a Jira ticket, add a task in your CS platform, or draft the save plan in Google Docs.

[See MCP connections →](https://www.rippit.com/integrations/docs/real-time)

FAQ

## Questions

### What sources can it use?

Support tickets, chats and sales and CS calls through Rippit’s integrations, your CRM, product usage and billing through your warehouse, the Ingest API or a CSV, and web research on each account such as news, funding and leadership changes. [See integrations →](https://www.rippit.com/integrations)

### Where do the results go?

To Slack: a message in each customer’s channel that tags the CSM, once Rippit is invited to it, or a DM. CS leaders get a roll-up in Slack or email. Through a custom MCP connection it can update your CRM, and it can open a Linear issue. [See MCP connections →](https://www.rippit.com/integrations/docs/real-time)

### Can I change when it runs?

Yes. It runs every Monday by default. Run it daily or weekly on the day and time you pick, or on demand before a forecast call or a QBR. It checks every account by default, or you can focus it on renewals coming up in a window you set.

### How is this different from our health score?

A health score weights a few metrics and tells you an account is red. This agent reads every ticket, call, usage record and billing event behind each renewal, tells you what changed and why, and links to the evidence. You can send its fields back to your CRM or CS platform through a custom MCP connection.

### How do I know a risk change is real?

Every reason links to its source: the ticket, the call moment, the usage record or the article. Your CSM can check it in one click before reaching out.

## Know which renewals are at risk, and why, before the call.

Connect your CRM, usage, billing and conversations, pick the day it runs, and get your first list of renewals whose risk changed, with the evidence attached.

[Try Rippit free](https://app.rippit.com/signup)

[or request demo](https://www.rippit.com/request-demo)

## Getting started from an AI agent

There are two ways to connect. Either works.

- MCP server: `https://mcp.rippit.com/mcp` (Streamable HTTP, OAuth). The person signs in or signs up in the browser that opens. No client ID, secret or API key is needed.
- CLI: install with `curl -fsSL https://rippit.sh | sh`, then get an account one of two ways:
  - `rippit login`: the person signs in or signs up in a browser.
  - `rippit start`: creates a temporary account with no email or browser, for a person with no Rippit account. `rippit claim --wait` lets them keep it; an unclaimed account is deleted after 14 days.

Then bring in data: connect a provider such as Zendesk, Intercom, Gong or Salesforce, or upload a CSV.

Full steps: https://www.rippit.com/setup.md