# Expansion Radar for B2B CSMs, AMs and VPs of CS | Rippit

> Find the expansion your customers are already asking for. Expansion Radar is an AI agent for CSMs, AMs and VPs of CS at B2B companies.

Canonical: https://www.rippit.com/use-cases/expansion-radar-b2b

**B2B**Customer success agent for CSMs, AMs & VPs of CS

# Expansion Radar

Find the expansion your customers are already asking for.

Your customers tell you when they’re ready to grow, just never in one place. Every week, this agent reads every conversation, CRM record, usage and billing record and news item on every account, sends the CSM or AM who owns it a Slack note with the evidence, and drafts the expansion opportunity for your CRM.

[Try Rippit free](https://app.rippit.com/signup)

[or request demo](https://www.rippit.com/request-demo)

The problem

## Your customers are asking to grow. The asks are spread across five tools.

40%

**of new ARR at the median B2B SaaS company comes from existing customers.**

Source: Benchmarkit, 2025 SaaS Performance Metrics Benchmarks Report (2024 data)

How it works

## From buried signals to an opportunity in Salesforce

Three steps. It reads every call, ticket, usage record and account, with no sampling, and every signal links back to its source.

Ingest

### Every growth signal on the account, in one table

**CRM**

**Product usage**

**Calls**

**Support**

**Web research**

**Anything else**

Analyze

### Expansion type and size on every account

**One row per account**Agent adding fields…

| Account | Usage | Est. size |
| --- | --- | --- |
| **Mid-market** | 58 of 50 used | +$38K |
| **Enterprise** | 94% of plan | +$60K |
| **Mid-market** | Credits 90% used | +$15K |

**17 accounts ready to grow this week** · $1.2M potential

Act

### The owner hears first, with the opportunity drafted

**Slack · DM to the account owner**

@AM Example account is ready to grow: a new team came up on a call and seats are at 116% of plan.

Message sent

**CRM opportunity**Your CRM, through MCP

Add sales team, est. +$38K, with links to the evidence.

Opportunity created

**\+ Any connected MCP**

Draft the outreach in Gmail, add a task in your CS platform, or update the account plan in Google Docs.

[See MCP connections →](https://www.rippit.com/integrations/docs/real-time)

FAQ

## Questions

### What sources can it use?

Sales and CS calls and support tickets and chats through Rippit’s integrations, your CRM, product usage and billing through your warehouse, the Ingest API or a CSV, and web research on each account such as hiring, funding, new offices and news. [See integrations →](https://www.rippit.com/integrations)

### Where do the results go?

To Slack: a note to the CSM or AM who owns the account, with the evidence and the drafted opportunity, plus a weekly roll-up for CS leadership by Slack or email. Connect your CRM through a custom MCP connection and it creates the opportunity there with the type, estimated size and evidence. [See MCP connections →](https://www.rippit.com/integrations/docs/real-time)

### Can I change when it runs?

Yes. It runs every Monday by default. Run it daily or weekly on the day and time you pick, or on demand before a planning meeting. You also choose which accounts it watches and what counts as a signal.

### What counts as an expansion signal?

Anything that points to more seats, a new team or region, or a new use case: a champion mentioning another team on a call, a ticket asking how to add users, seat or credit usage near the limit, or hiring and funding news. You can add your own rules, like flagging any account above 90% of its seats.

### Will it flood Salesforce with weak opportunities?

No. It tells a real request from a passing comment, groups signals by account, and only creates an opportunity in your CRM when the evidence clears the bar you set. Everything else stays in the weekly roll-up for review.

## Find the expansion already sitting in your accounts.

Connect your CRM, usage, billing and conversations, pick the day it runs, and get your first list of accounts that are ready to grow, with the evidence attached.

[Try Rippit free](https://app.rippit.com/signup)

[or request demo](https://www.rippit.com/request-demo)

## Getting started from an AI agent

There are two ways to connect. Either works.

- MCP server: `https://mcp.rippit.com/mcp` (Streamable HTTP, OAuth). The person signs in or signs up in the browser that opens. No client ID, secret or API key is needed.
- CLI: install with `curl -fsSL https://rippit.sh | sh`, then get an account one of two ways:
  - `rippit login`: the person signs in or signs up in a browser.
  - `rippit start`: creates a temporary account with no email or browser, for a person with no Rippit account. `rippit claim --wait` lets them keep it; an unclaimed account is deleted after 14 days.

Then bring in data: connect a provider such as Zendesk, Intercom, Gong or Salesforce, or upload a CSV.

Full steps: https://www.rippit.com/setup.md