# Playbooks for Growth Data and AI Agents | Rippit

> Step-by-step Rippit playbooks you can run on your own data: churn radar, revenue-ranked themes, competitor tracking, AI agent monitoring and more.

Canonical: https://www.rippit.com/playbooks

[Rippit Library](https://www.rippit.com/learn)

# Playbooks

Step-by-step setups you can run on your own data, from a churn radar to competitor tracking, each ending in something that keeps running.

## All 10 playbooks

[

PLAYBOOK

### Turn Customer Issues Into Revenue Priorities

Join conversation themes to the accounts, ARR and renewal dates behind them, so CS, product, support ops and finance prioritize from one ranking.

21 min read



](https://www.rippit.com/playbooks/connect-support-conversation-themes-to-revenue-and-arr)[

PLAYBOOK

### Conversation Analytics, From Reading Every Call to Acting on It

What it is, how AI reads every conversation, and what changes when conversations sit next to CRM, product and market data.

44 min read



](https://www.rippit.com/playbooks/the-complete-guide-to-conversation-analytics)[

PLAYBOOK

### Spot Renewal Risk Before It Threatens Revenue

Detect churn signals across conversations, usage and renewal data, backtest them, and route each at-risk account to the CSM and the team that owns the cause.

19 min read



](https://www.rippit.com/playbooks/how-to-build-a-churn-radar)[

PLAYBOOK

### Know What Your AI Agent Tells Customers

Score every bot conversation, trace each failure to its cause, and route the fix, from accuracy to handoffs.

23 min read



](https://www.rippit.com/playbooks/ai-agent-monitoring)[

PLAYBOOK

### Turn Support Tickets Into a Ranked Product Backlog

Separate defects, requests and friction, count distinct accounts, and check demand against your roadmap.

19 min read



](https://www.rippit.com/playbooks/mine-product-feedback-from-support-tickets-and-calls)[

PLAYBOOK

### Find the Competitive Signals Behind Your Wins and Losses

Classify every competitor mention, join it to the deal, the outcome and the rival’s latest move, and give product marketing, sales and CS the same evidence.

18 min read



](https://www.rippit.com/playbooks/track-competitor-mentions)[

PLAYBOOK

### Build One Conversation Taxonomy Every Team Can Use

Discover categories with AI, apply them to every conversation, and version the taxonomy as your questions change.

26 min read



](https://www.rippit.com/playbooks/conversation-taxonomy)[

PLAYBOOK

### Spot Renewal Risk Earlier With Predictive CSAT & NPS

Surveys hear from 5–15% of customers. Predict satisfaction and loyalty on every conversation, so falling scores show which renewals need attention.

26 min read



](https://www.rippit.com/playbooks/predictive-csat-and-predictive-nps)[

PLAYBOOK

### Conversation-Powered AEO Playbook

How to turn customer conversations into content that AI cites

19 min read



](https://www.rippit.com/playbooks/conversation-powered-aeo)[

PLAYBOOK

### Find Out Why Your Chatbot Hands Customers Off

Code every escalation by root cause, score the handoff, and separate avoidable escalations from the right calls.

21 min read



](https://www.rippit.com/playbooks/audit-ai-chatbot-escalations)

Put it to work

## See what you can build

Every guide here ends in something you can run. Start from a ready-made agent, or describe your own and Rippit builds it.

[Explore ready-made agents](https://www.rippit.com/use-cases)

## Getting started from an AI agent

There are two ways to connect. Either works.

- MCP server: `https://mcp.rippit.com/mcp` (Streamable HTTP, OAuth). The person signs in or signs up in the browser that opens. No client ID, secret or API key is needed.
- CLI: install with `curl -fsSL https://rippit.sh | sh`, then get an account one of two ways:
  - `rippit login`: the person signs in or signs up in a browser.
  - `rippit start`: creates a temporary account with no email or browser, for a person with no Rippit account. `rippit claim --wait` lets them keep it; an unclaimed account is deleted after 14 days.

Then bring in data: connect a provider such as Zendesk, Intercom, Gong or Salesforce, or upload a CSV.

Full steps: https://www.rippit.com/setup.md
